Growing an alternative health plan as employers get squeezed: Centivo company briefing and Q&A with founder & CEO Ashok Subramanian

Ashok Subramanian, Founder & CEO at Centivo, sat down with HTN’s Kevin O’Leary on October 8, 2026 to discuss why employers have run out of room to shift costs onto workers, how Centivo’s direct contracts with value-based health systems pay for richer plan designs, and its move from 15 markets to a national virtual-first plan.